Excluding Bait, Bargain Bin, Gift Cards and Tickets

No more twisted lines The versatile Jiggle Lure Barrel Swivels are essential for creating smooth line connections and rigging up float and sinker ...

Never miss a catch with this bite alarm This fishing rod bite alarm is specifically designed for night fishing, making detecting bites in low-ligh...

Catch bait right out of the packet The Sea Harvester Sea Rig is designed with six needle-sharp hooks and flys made to look like the tiniest of fis...

SEA HARVESTER - BLUE CROSSLINE SWIVELS A 3-way swivel for an additional connection point.Instead of having just 2 rings to connect your line, this ...

HAM & CHEESE - UNI BERLEY CAGE PACK Ham & Cheese Uni Berley Cage packs is Perfect for Surfcasting where it’s hard or impossible to ber...

Good quality self-setting hooks The Jiggle Lure  Mutus Hooks conform to the strictest quality controls and will be the perfect accessory for any fi...

All-round reel suitable for all level surf combos Explore the depths of inshore fishing with the reliable and versatile Sea Harvester MG Spinning R...

Perfect hook for surfcasting Octopus Hook is the perfect choice for surfcasting or estuary fishing. Constructed from high carbon steel with a premi...

SEA HARVESTER - KIRBY HOOK These sprat hooks are perfect for creating strong latches! Their special bend and elbow-lock design guarantee an incredi...

Glow, Where it Matters Most!   GlowMate UV Glow-in-the-Dark Bait Elastic Cotton is New Zealand's first environmentally friendly glow-in-the-dark ba...

NACSAN - SOFT LUMO BEADS GREEN Features: Soft lumo beads Green comes in packs of Pack of 30x 12mm beads Pack of 45x 10mm beads Pack of 60x 8mm bea...

Fishbites catch more fish! The Fishbites E-Z Longer Lasting Baits makes a good choice for offshore bottom fishing, surf fishing, or when you're in...

Good quality all purpose surf combo The Jiggle Lure Surf Master Rod Combo features a super strong 14ft rod with a MG 8000 spinning reel pre-spooled...

Unbeatable against Tarakihi! These Jiggle Lure Tarakihi Hooks are perfect for targeting Tarakihi. They have relatively small mouths, so they are be...

The Burle Soft Bait Trout Lure mimic real bait-fish with realistic fins, scales, and 3D bionic eyes. Its natural swimming motion creates vibrations...

Needle Sharp Hooks Feel the power with these Jiggle Lure Live Bait Fish Hooks! With unrivaled strength and razor-sharp points, these hooks are perf...

Perfect for Snapper and Gurnard The Hawkes Bay Slayers Snapper/Gurnard Rig combines two fishing styles in one practical setup, giving you a skirte...

Great all-time spinner The Mepps Black Fury Spinner Lure benefits from a special blade that spins close to its body, making it ideal for shallow t...

SEA HARVESTER - 20MM LONGLINE TRACE FLOATS 10PK Keep your hooks and bait off the seabedIf you're into surfcasting, kitefishing, using a kontiki or ...

FISHTECH SURFCASTING PULLEY RIG Surfcasting Pulley Rig - 2 Traces - 4 HooksThis Surfcaster Pulley Rig has 2 traces and 4 hooks with a quick-release...

Hold on to your bait! DaCinka Biodegradable Surfcasting Tape has been designed to ensure that bait stays firmly attached to the DaCinka Long Dista...

Ready for action The Jiggle Lure Blue Bait Kahawai Spinner Lure is perfect for catching Kahawai. The unique dimple texture on the body of the lure...

NACSAN - LUMO TUBE GREEN 2M ROLL Features: Commonly used as a Glow-in-the-dark attractant for night, deep water or murky water fishing Charg...

Keep your hooks and bait elevated Use these Jiggle Lure Longline Trace Floats to keep your hooks and bait elevated to reduce the chances of scaven...