NEW PRODUCTS

Attach line easily to outriggers The Sea Harvester Rubber Bands Size 32 are premium rubber bands in size 32 for various applications. Perfect for ...

IN-STORE PICKUP OR LOCAL DELIVERY IN NAPIER/HASTINGS ONLY.   Irresistible to Snapper and Kingfish The Addiction Outdoors Jack Mackerel is irresis...

Needle Sharp Hooks Feel the power with these Jiggle Lure Live Bait Fish Hooks! With unrivaled strength and razor-sharp points, these hooks are perf...

Highly effective for Kingfish Get ready to reel in those big Kingfish with the Jiggle Lure Spear Vertical Kingfish Blade Jig! Designed with a slee...

Irresistible to Kingfish and Tuna Confidently take on any fishing challenge with the Smart Angler DTF19 Diving Lure. Equipped with a metal lip, we...

Lure your target species The Snapper Tackle Kabura Ledger Rigs are the ultimate hybrid between a kabura slow jig and a flasher rig! Each b...

Strong with double lines to the hook The Bond 3 Hook Flasher Rig is a favorite in New Zealand due to its versatility and high success rate! Featu...

Enhance your trolling spread with this clever product! Upgrade your trolling setup with the Sea Harvester Bird Teaser! Its impressive action and si...

Enhance your trolling spread with this clever product! Upgrade your trolling setup with the Sea Harvester Bird Teaser! Its impressive action and ...

Effective against everything from Snapper to Trevally These Fishtech Mutsu Flasher Rigs are designed to be easy to use and super effective - just p...

The perfect longline setup The Bite Kayak Longline Set is essential for kayaking and small boat enthusiasts. The set contains 2 6" plastic floats ...

The Fladen Fillet Knife with Sheath features a flexible blade with a non-slip, soft grip handle. The sturdy super-sharp lower blade easily cuts thr...

Open oysters with minimal effort This Last Cast Oyster Knife is a great little knife designed for getting those tasty delicacies out of their shel...

Keep your tackle protected! CRC Tackleguard is specifically formulated to keep fishing tackle safe from corrosion. It cleans, lubricates, drives ou...

Effective against everything from Snapper to Trevally These Fishtech Mutsu Flasher Rigs are designed to be easy to use and super effective - just p...

High precision medium heavy action The Smart Angler Asfalia Spinning Rod Combo features Graphite Core Construction for increased sensitivity and s...

Gain the advantage against the largest catch! Experience ultimate comfort and control with the Zeets Topwater Gimbal Belt. Its low profile flare en...

Catch the biggest fish with confidence! The Sea Harvester Gimbal Belt is engineered to provide the ultimate comfort and control. Made from the most...

Fight the Big Ones in Comfort The Sea Harvester Gimbal Belt is engineered to provide the ultimate comfort and control. Made from the most durable, ...

Keep your hooks and bait elevated Use these Jiggle Lure Longline Trace Floats to keep your hooks and bait elevated to reduce the chances of scaven...

Ultra-sharp high-carbon hooks The Jiggle Lure Circle Hooks offer reliable performance and the best value for money. These chemically sharpened high...

Chase Hapuka/Groper and Bluenose easily! The Jiggle Lure Hapuka Bluenose Rig features glowing squid skirts and a water activated flashing light, it...

Keeps everything cold! The Mad About Fishing Cooler Bag is the convenient and portable solution to keep food and drinks cold. Its 15L capacity is e...

Keep your catch cold and fresh Explore the great outdoors with the Icebin Chillibin Cooler as your trusty companion. Its high thermal insulation en...